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SPOTIFY: MISFITS 2.0 ANTI-PROM 2023

Client: Spotify

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The Brief

To produce and manage Spotify’s Misfits 2.0 event, building on the success of the 2022 Anti-Prom by creating a fresh creative direction. The goal was to enhance the anti-prom theme with immersive elements, a new artist lineup, and an expanded capacity, crafting a memorable experience that resonates with the audience.

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THE SOLUTION

We elevated the Misfits 2.0 Anti-Prom with innovative ideas and immersive experiences:

  • Venue procurement and developing an IRL aesthetic that expanded on the anti-prom theme of the Misfits 2.0 playlist.

  • Introduced immersive elements including a Shibari rope installation by local artists, aerial and roaming performers to create a unique event experience.

  • Designed and produced custom gifting, including Misfits prom corsages and temporary tattoos.

  • Delivered end-to-end event production and on-site management with a dedicated team to ensure a flawless experience.

  • Integrated 3D motion graphics throughout the event space, seamlessly incorporating Spotify branding.

  • Coordinated with management and agents to book and contract artists, ensuring all social media deliverables were aligned before the event.

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SERVICES PROVIDED

Creative Event Production

Event Management

Set Design

Gifting Design & Production

Talent Programming, Negotiation, and Contracting

Project Management

Budget Management

Services Provided

Creative Event Production

Event Management

Set Design

Gifting Design & Production

Talent Programming, Negotiation, and Contracting

Project Management

Budget Management

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